The Itzbeen Baby Care Timer™ is the first multi-purpose nursery tool for new parents.  Moms and dads often ask each other, “How long has it been since she ate, slept, been changed, etc?”  With a simple touch of a button, four timers count up to help new and sleep-deprived parents remember and communicate these simple details.  Optional reminders can also be programmed for each timer.  If the time limit is reached, the appropriate button will light up, and an optional alarm will briefly beep.

The Itzbeen™ has several other helpful features: nursing reminder switch – easily reminds mom which side baby nursed from last, soft-glow nightlight – to help parents find their way in the dark without waking the baby (the nightlight automatically goes off after 7 minutes), backlit display – so parents can read the times and the clock in the dark, and a back clip – makes the Itzbeen™ totally portable and allows for hands-free use of the nightlight.